Juniper Hotels Limited a luxury hotel development and ownership company, and are the largest owner, by number of Keys of ‘Hyatt’ affiliated hotels in India. They have a portfolio of 161 seven hotels and serviced apartments and operate a total of 1,836 keys. They own 19.6% of Hyatt group affiliated hotel rooms and apartments in India. have extensive experience in identifying opportunities in hospitality destinations, developing high-end hotels in these locations and nurturing them through active asset management.
Company's hotels and serviced apartments are present across the luxury, upper upscale and upscale category of hotels and are established landmarks in Mumbai, Delhi, Ahmedabad, Lucknow, Raipur and Hampi. Grand Hyatt Mumbai Hotel and Residences is the largest luxury hotel in India.
Strengths And Risks
+ Expertise : Company has developed hotels at locations with high barriers to entry. Their foresight in identifying key locations to establish hotels and serviced apartments has been key to their success.
+ Longstanding Partnership with Hyatt: The company promoter Saraf Group and Hyatt have had a longstanding relationship of over 40 years, dating back to the opening of the first Hyatt hotel in India, namely, Hyatt Regency, Delhi, in 1982. The continuing relationship has led to success for both.
+ Multiple Revenue Stream: Company has introduced complementary revenue generating streams at hotels, and benefits from revenue contribution from areas such as serviced apartments, restaurants, MICE services and other services, to ensure optimal utilization of available resources.
+ Well positioned to benefit from industry trends : It is estimated that hotel demand growth will surpass supply growth between Fiscals 2023 and
2027; existing asset owners will likely benefit from this demand-supply mismatch.
- Losses: Company and its Subsidiary, MHPL, have incurred losses in recent years i.e. FY 23, FY 22 and FY 21. They have witnessed negative operating cash flows in the past,
- Substantial Debts: Juniper Hotels Limited operates in a capital-intensive industry and they have total borrowings of Rs. 22,52.7 Cr. The quantum of debt which requires significant cash flows to service, and limits company's ability to operate freely. The recently acquired entity, CHPL, now a wholly owned subsidiary, has witnessed delays in repayment of loans in the past and has undertaken strategic debt restructuring.
- Fixed Expenses: A portion of the expenses incurred in operations, such as employee related costs, insurance costs, lease rentals for land, power and fuel and finance costs are relatively fixed in nature. Even if the demand for hotels is adversely affected, company has to incur such costs to maintain the properties.
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