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CELLO IPO

Cello World Limited

IPO Doc

Start Date30-10-2023

Application Timing10am-5pm

Price Range₹617 - ₹648

Min Qty23

Min. Investment₹14191

Listing DateNA

Close Date01-11-2023

About Cello World Limited

Why To Invest in Cello World Limited

Leading consumerware company with popular and well established brands and strong financial performance. The company will not receive any proceeds from the Offer. All the Proceeds will be received by the respective Selling Shareholders, in proportion to the Equity Shares offered by them.

Strengths And Risks

Well-established Brand: Brand Cello was awarded as one of the most trusted brands of India in 2021 by Commerzify. The brand has a strong market position in the consumer products industry.

Diversified Product Portfolio: They offer 15,891 SKUs across various product categories with a diverse range of products, types of material and price points, to serve as a ‘one-stop-shop’, with consumers across all income levels purchasing our products.

Pan-India Distribution Network: Their nationwide sales and distribution network is supported by our 721 member sales team. They have developed and maintained longstanding relationships with distributors, and retailers over the years.

Manufacturing Capability: They own and operate 13 manufacturing facilities across five locations, with an installed annual capacity of 57.77 million units of consumer houseware products per annum, 15,000 tonnes of opalware and glassware per annum, 705.00 million units of writing instruments and stationery products per annum and 12.80 million units of moulded furniture and allied products.

Financial Performance: Their revenue from operations increased from Rs. 1,049.4 Cr in the FY 2021, to Rs. 13,59.2 Cr in the FY 2022 and Rs. 1,796.7 Cr in the FY 2023, at a CAGR of 30.84%

Fluctuations in Raw Material Prices: Fluctuations in price of plastic granules and plastic polymer prices, and disruptions in their availability may have an adverse effect on business.

Competition: They face significant competition which may lead to a reduction in market share, can increase expenditure on advertising and marketing as well as cause them to offer discounts, which may have adverse impact on business.

Counterfeit Products: They face pressure from unfair trade practices like the sale of counterfeit, cloned, lookalike and pass-off products sold illegally. This can harm the brand and reputation.

Trademark: Company does not own the trademark for key brands, including Cello, Unomax, Kleeno, Puro and their respective logos. If they are unable to renew the license to use these trademarks and logos, the business may be adversely affected.

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Astha Credit & Securities Pvt Ltd
NSE, BSE & MCX Sebi Reg No:
INZ000187932

For any grievance contact:
grievance@rupeezy.in
0755-4268599

Membership ID:
NSE - 12227 BSE-6844 MCX - 40000
NSDL-IN303420 CDSL-94500

For cyber attack incident reporting:
gyanesh@rupeezy.in
9669695615

CIN:
U65929MP2003PTC016241

SEBI RA Registration:
INH000013332

SEBI Depository Participant Reg No:
IN-DP-611-2021

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1.No need to issue cheques by investors while subscribing to IPO. Just write the bank account number and sign in the application form to authorise your bank to make payment in case of allotment. No worries for refund as the money remains in investor's account. 2.KYC is one time exercise while dealing in securities markets - once KYC is done through a SEBI registered intermediary (Broker, DP, Mutual Fund etc.), you need not undergo the same process again when you approach another intermediary.

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Stock Brokers can accept securities as margin from clients only by way of pledge in the depository system w.e.f. September 1, 2020
Update your mobile number & email Id with your stock broker/depository participant and receive OTP directly from depository on your email id and/or mobile number to create pledge
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All investors are requested to take note that 6 KYC attributes i.e. Name, PAN, Address, Mobile Number, Email id and Income Range have been made mandatory. Investors availing custodian services will be additionally required to update the custodian details.
The last date to update KYC is on or before March 31, 2022.
Thereafter non-compliant trading accounts will be blocked for trading by the Exchange.
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To ensure smooth settlement of trades, the investors are requested to ensure that both the trading and demat accounts are compliant with respect to the KYC requirement.
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Disclaimer:

Investment in the securities market is subject to market risks, read all the related documents carefully before investing.
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For commodities derivatives please note that Commodities Derivatives are highly leveraged instruments.
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Client Bank account Details:

Sr. No	Name of Bank Account	Bank Account Number	IFSC Code
1	ASTHA CREDIT AND SECURITIES P LTD - USCNBA A/c	00620340000150	HDFC0000062
2	ASTHA CREDIT AND SECURITIES P LTD - USCNBA A/c	57500000351820	HDFC0000062

*Investors are requested to note that Stock broker Astha Credit and Securities Private Limited is permitted to receive/pay money from/to investor through designated bank accounts only named as client bank accounts. Stock broker Astha Credit and Securities Private Limited is also required to disclose these client bank accounts to Stock Exchange. Hence, you are requested to use following client bank accounts only for the purpose of dealings in your trading account with us. The details of these client bank accounts are also displayed by Stock Exchanges on their website under “Know/ Locate your Stock Broker.

Prevent Unauthorized Transactions in your demat account --> Update your Mobile Number with your Depository Participant. Receive alerts on your Registered Mobile for all debit and other important transactions in your demat account directly from NSDL/CDSL on the same day......................issued in the interest of investors. We do Pro trading.

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